2 min read
Consignor Contracts: A Practical Checklist For Auctioneers
Getting seller terms right protects your business and builds trust. Here is a plainspoken guide to what belongs in an auctioneer-consignor agreement,...
Best Auction Practices
3 min read
Tell a Better Story: How Estate Auction Marketing Starts with the Item Itself
We all know the old saying: every object has a story. But in the auction world, the better version is: every object is a story - if you tell it...
4 min read
What Is a Proxy Bid Auction?
If you're a professional auctioneer, liquidator, or asset broker exploring online sales, you've probably heard the term "proxy bid auction." It's a...
4 min read
What 23andMe's $256M Bankruptcy Taught Us About Intellectual Property Auctions
The recent $256 million sale of 23andMe's assets to Regeneron offers valuable insights for auction professionals about the evolving landscape of...
2 min read
How to Launch a Hyper-Local Online Auction Business
The Hyper-Local Auction Advantage The online auction space is booming, but not all growth comes from large, national platforms. A new breed of...
3 min read
When to Use Soft Close Groups in Your Online Auction
One of the most important decisions you’ll make when setting up an online auction is how your lots will close. In most online auctions today, soft...
3 min read
Winning Big with Small Budgets: Guerrilla Auction Marketing
When I was an auctioneer at West Auctions, I learned quickly that big marketing budgets aren't always the answer. Sure, traditional advertising works...
2 min read
Timing Strategies That Boost Online Auction Success
Getting the timing right can make or break an online auction. At AuctionMethod, we’ve worked with hundreds of auction companies over the years, and...
2 min read
How Gamification Can Power Engagement on Auction Platforms
If you're in the auction world, you've likely asked yourself: How can I get more people to engage, bid, and come back for more? The answer may not be...
1 min read
How Auction Companies Can Decode Competitor Marketing
Ever feel like a competitor is everywhere at once? Their ads follow you around online. Their branding feels polished. Their auctions show up in all...