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3 min read

Winning Big with Small Budgets: Guerrilla Auction Marketing

When I was an auctioneer at West Auctions, I learned quickly that big marketing budgets aren't always the answer. Sure, traditional advertising works - but it can be expensive, noisy, and honestly, people have gotten pretty good at tuning it out. My...

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2 min read

Timing Strategies That Boost Online Auction Success

Getting the timing right can make or break an online auction. At AuctionMethod, we’ve worked with hundreds of auction companies over the years, and...

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2 min read

How Gamification Can Power Engagement on Auction Platforms

If you're in the auction world, you've likely asked yourself: How can I get more people to engage, bid, and come back for more? The answer may not be...

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1 min read

How Auction Companies Can Decode Competitor Marketing

Ever feel like a competitor is everywhere at once? Their ads follow you around online. Their branding feels polished. Their auctions show up in all...

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2 min read

Usernames in Online Auctions: Transparency, Strategy & Psychology

When it comes to running successful online auctions, every detail counts - including how your bidders are identified. At AuctionMethod, our auction...

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A cartoon image of a live auction event

2 min read

Bringing Back the Lost Art of the Live Auction

Modern technology has transformed the auction industry. Timed, online-only auctions offer convenience and ease, but at what cost? Recent research...

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3 min read

Why Independence Matters in Today’s Auction Industry

Over the past few years, we’ve all seen massive mergers shaking up the auction industry. Established names are joining forces with tech platforms at...

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2 min read

Invoice Autopay: Why Auction Companies Should Automate Payments

Managing payments efficiently is crucial for any auction company. With Invoice Autopay from AuctionMethod, you can automate invoice payments, reduce...

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1 min read

Unlocking Your Auction Data: The Benefits of Mirrored Database Access

Data is at the heart of every successful auction business. From bidder activity to final sale prices, having access to detailed auction data can help...

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A sticky note on a calendar that reads

2 min read

Improve Buyer Pickup with the AuctionMethod Pickup Scheduler

The Pickup Process Problem: A Free-for-All Approach Auction day is exciting, but pickup day? Not so much. Many auction companies simply set a removal...

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