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2 min read

How to Launch a Hyper-Local Online Auction Business

The Hyper-Local Auction Advantage The online auction space is booming, but not all growth comes from large, national platforms. A new breed of auction entrepreneurs is thriving by staying small - on purpose. These hyper-local auction businesses...

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3 min read

When to Use Soft Close Groups in Your Online Auction

One of the most important decisions you’ll make when setting up an online auction is how your lots will close. In most online auctions today, soft...

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3 min read

Winning Big with Small Budgets: Guerrilla Auction Marketing

When I was an auctioneer at West Auctions, I learned quickly that big marketing budgets aren't always the answer. Sure, traditional advertising works...

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2 min read

Timing Strategies That Boost Online Auction Success

Getting the timing right can make or break an online auction. At AuctionMethod, we’ve worked with hundreds of auction companies over the years, and...

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2 min read

How Gamification Can Power Engagement on Auction Platforms

If you're in the auction world, you've likely asked yourself: How can I get more people to engage, bid, and come back for more? The answer may not be...

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1 min read

How Auction Companies Can Decode Competitor Marketing

Ever feel like a competitor is everywhere at once? Their ads follow you around online. Their branding feels polished. Their auctions show up in all...

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2 min read

Usernames in Online Auctions: Transparency, Strategy & Psychology

When it comes to running successful online auctions, every detail counts - including how your bidders are identified. At AuctionMethod, our auction...

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A cartoon image of a live auction event

2 min read

Bringing Back the Lost Art of the Live Auction

Modern technology has transformed the auction industry. Timed, online-only auctions offer convenience and ease, but at what cost? Recent research...

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3 min read

Why Independence Matters in Today’s Auction Industry

Over the past few years, we’ve all seen massive mergers shaking up the auction industry. Established names are joining forces with tech platforms at...

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2 min read

Invoice Autopay: Why Auction Companies Should Automate Payments

Managing payments efficiently is crucial for any auction company. With Invoice Autopay from AuctionMethod, you can automate invoice payments, reduce...

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