SEO: The Auctioneer's Most Valuable Online Marketing Tool

If you’re reading this blog, there’s a good chance you run an online auction business. There’s also a good chance you aren’t getting nearly as many bidders to your auctions as you should be. A great way to increase your visibility on the internet and draw in...

Every Object has a Story. Be the Storytellers.

While managing the @EveryAuction Twitter account, I came across @DoeandHope, which is the handle for Doe & Hope, a seller of rare and unusual antiques. Although they are based in the historic medieval village of Blunham, England, they have managed to...

Right of Refusal vs. Reserve Bids

For a variety of reasons, sellers often seek to protect their interests at auction by specifying a predetermined price that bidders must reach before the auctioneer is allowed to sell. Sometimes that price is known to bidders as a minimum opening bid. In...

Qualifying Bidders for Online-Only Auctions

When I first started conducting online-only auctions back in the late 1990's, my company did not bother qualifying bidders before allowing them to participate in an auction. The system was wide open - users didn't even have to provide a legitimate email...

Working with Chapter 7 Bankruptcy Trustees as an Auctioneer

It's no wonder that so many auctioneers want to get in on the business of bankruptcy auctions. When consumers and businesses file for Chapter 7 bankruptcy protection, they often have assets that need to be liquidated at auction for the benefit of creditors....

Getting the Most out of Your Auction Videos on YouTube

If you thought YouTube was just a hosting and streaming service for your auction videos, think again. YouTube is the second largest search engine, next only to Google. Every video you post to your YouTube channel can be indexed or tagged, which increases the...

Credit Cards, Chargebacks, and Re-listing Fees

  Image courtesy Lotus Head The AuctionMethod platform makes extensive use of credit card functionality. Credit card data is an integral part of the invoicing system, which allows users to pay for their purchases online. It is also used to authenticate users...

Handling Bad Bidders on Your Auction Website

Whether you're a traditional auctioneer or an online auction company, chances are that you have encountered a bad bidder or two at your sales. What motivates these malcontents may vary greatly, but the one thing that unites them all in common is the trouble...

Playfulness at Auctions

A few days ago I was discussing AuctionMethod's new social media management program with Samuel West, a doctoral student at the University of Lund in Sweden who specializes in the research and application of "adult play as a facilitator of creativity in an...

Automating Sales Tax Exemptions for Auction Buyers

One of the great advantages of selling by online auction is the ability to automate many of the processes required to support the sales. Through automation, companies reduce labor costs while improving the quality and accuracy of their work. Unfortunately,...
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